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Business Productivity & Innovation
Identifying Core Capabilities through Strategic Brand and Marketing Development, Innovation, Automation and Productivity and Market Access
Challenges of Singapore small and medium businesses (SME) in 2019 and forward
Small and medium-sized business in Singapore faces real challenges. From rising business costs and restriction in labour laws, this has squeezed their margins as it becomes increasing difficult to operate a profitable enterprise. The challenges of SME brands are real as many are re-looking their business model and marketing strategies.
Unique Position of local brands in Singapore
Against the competitive business landscape today, the Singapore Government has placed great emphasis on helping local companies building strong foundations and business and marketing strategies and most importantly grow their overseas presence.
There are many available grants from Enterprise Singapore and Singapore Tourism Board that are able to help serious business and brands achieve greater. OCG has Singapore Certified Management Consultants that are able to assist you and understand more about how your company can compete stronger with these assistance.
How can business grants in Singapore help local businesses?
Enterprise Development Grant (EDG), one of the more popular business grants is managed by Enterprise Singapore. If your business is in tourism or media sector, there are other specific grants from other government bodies like IMDA and STB. Most grants have very comprehensive and transparent information on their website.
EDG (previously called CDG) is popular because it covers most general industries (i.e retail and F&B). Its mission is to help SME build a strong foundation and help grow overseas presences. On its website, it mentions funding up to 70% for consultant fees, software and equipment and incremental internal manpower cost.
From our knowledge, grants like EDG generally help local business in these key areas
Build Core Capabilities within Business
Consultation to access, diagnose and recommend strategies to help strength business capabilities in
- ● business model
- ● marketing & strategy
- ● service excellence
- ● finance & HR
Assist in innovation & productivity
Assist in development on business automation, process redesign and product development.
Entry to overseas market
Help company build brand presences in new market or increase their business/marketing presences.
Consultation Case Studies for brands
Over the years, we have done end to end consultation work from Offering, Execution to Closure stage. Typically these projects take about 6-9 months to complete. Not all our works are government assisted as these works include local and overseas brands alike.
Dynasty Travel
We concept the first mobile application service app for a
local travel industry back in 2012. It involves in-depth
business study and technical structural setup and
integration work. Dynasty Travel is still using our robust
system after 6 years.
Auolive
Having built his business from scratch into a public listed
company in SGX (Enzer), Mr. Boyd Au is are renowned
and respected business profile in Singapore. The Au
family engaged us to help kickstart their new beauty
product brand. We helped them develop full marketing
strategy, development and hand guided in the next 9
months of business. They would see their Facebook grow
to a 14,000 base, a flourishing re-seller network, and
scalable e-commerce platform. Today, they are
recipients of many beauty awards and recognitions
across Asia.
ShengTai
Local owned Toy distributor, Sheng Tai faced tough
competition from online platforms and weakening retail
popularity. We helped developed a marketing strategy
and development plan that is able to convert this brick
and mortar to click and mortar business. We provided
internal training to create sustainability for their
marketing team. Today, online presences is part of their
business revenue.
The Experiences Firm
To further develop customer excellence, we develop a
full suite of solutions that helped this local travel agency
firm manage consumer’s footpath from pre-sales to postsales
cycle. The omni-channel solution has helped
achieved manpower efficiency, allowing them to expand
their business vertical.
Do you want your brand to leverage on this advantage?
The Singapore government is doing a lot for the SME market locally. Are you ready to leverage and improve your business productivity?